Myth #1: Colleges are either good or bad. Myth #2: Employers and graduate schools give an edge to those who have degrees from prestigious universities. Myth #3: Colleges always choose the 'best students'. Myth #4: Schools that cost more are of higher quality. Myth #5: The more rigorous the admissions standard, the higher the quality of education. Myth #6: Cost is really important in determining where I can go to college, so I will like have to attend a local school. Myth #7: Test scores are the most important criterion in college admission. Myth #8: There is only one perfect college for me. Myth #9: I'm a failure in I don't get into College X. Myth #10: Some secret strategy can get me admitted to college. Myth #11: Relying on magazine lists of "Best Colleges" is the best way to determine whether a college right for me. Myth #12: If I don't know what career I'll pursue, I can't really choose a college. Myth #13: A good college is hard to get into.
source: "College Match... Choosing the Best School For You" by Steven Antonoff, Admissions Expert.